Internet Movie Downloads, Rentals to Hit 60 Million by 2010

The market for movies distributed over the Internet via on-demand rentals and download-to-own services is projected to grow from an estimated 9.5 million this year to nearly 60 million by 2010, according to a report from Research and Markets.

The estimated $37.25 in revenue generated this year -- just .15% of the total home video rental and sell-through market for 2005 -- could grow to $534 million by 2010.

Still, that figure would represent just an estimated 2% of home video revenues for the year. The report concludes that the single biggest factor holding back Internet movie sales is "Hollywood's reluctance to allow films to be sold over the web so that they can ultimately be viewed on TVs," adding that existing technologies are "too complex for most consumers."

Tags: movie, downloads, rentals, internet, on-demand, services, reports, home video, sales, hollywood, technology